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Happy New Year - Get Off Your Butt

Holy moly…how is the New Year just about on top of us?! The older I get, the more amazed I am each year at how time is disappearing before my eyes. My child was JUST laying on the sofa, a baby who couldn't move on his own, couldn't feed himself, couldn't even speak. Today, he's a 6'3", 18-year-old man, and in a couple of weeks, he'll be starting his second semester at UNC-Chapel Hill.

I could have sworn several blinks ago, I was just 25. Today, I'm 46.

As the New Year approaches, don't let that same feeling strike you where your business is concerned. I recently wrote a blog post for one of my clients, and I focused on a message of 'doing today what will bring you clients tomorrow'.

The clock is going to turn and the ball is going to drop, and your business will continue to need both prospects and clients. Copywriters exist to remove part of that burden you face every day around reaching your market, ensuring your message or content is delivered, and seeing to it that name recognition and traffic are the by-products of business-building efforts.

Take one more thing off of your plate at the New Year and put that energy toward something else in your business. Do you agree?

Excellent, I thought you'd say that. 😊

Now, get off your butt and call or email a copywriter. I'd LOVE it if you called or emailed me, of course, and I'd be glad to talk about whatever kind of project you have in mind. But call or email somebody.

Get the train moving. Get that message out there. Get new prospects. And get the New Year started right!

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